Posted on: April 29, 2009 - 5:05 am
Well I think while both of you may be partially right - Saket and Shiv, i really dont think that people go to so many pains and search sites before making up their minds. Mostly, they’ve got money for one film a week and the star rating does effect that - like it or not. The economics of film-making, where first weekends matter so much, and the ticket prices are so high have empowered the critics. And to create an alternative critics siteis just adding an opinion. I have so often heard people talk about the film in the terms mentioned in a review.
That besides, I think, there is a larger question we have to ask, - should there we any “official” evaluations of creative works at all? Now I know, its probably not practical - but in a Utopian world, could we allow creative people to go straight to their audiences. I think the creative movement in India is hugely stunted because of these filters. Not every piece of work has to be the “one” but it can lead to that or evolve. But many times, a rap on the knuckle or unnecessary lauding, early in the process stunts the growth of a creative person.
I have the view that was put forth by “eat pray love” author - Elizabeth Gilbert on the TED series of lectures (please check it on youtube), that the severe criticism and the extreme lauding of creative works are both undesirable.
On the other end of things, I am going to be on a set again soon - yeah! Jubilation!. On the down side my laptop gave up on me and so while it’s in the repair shop, I am learning to hand write again. When I have to use a computer (like in this case) I’m serially waking friends from deep sleep to use their computers. But generally I feel rather lucky and happy. And feel like there should be a free world out there, where creativity can flow and be a happy place instead of an umbrella for aching unhappiness.



I have been teaching, researching and consulting in international advertising. I am very interested to know about your input on creativity, festishes and fantasies.
To me creativity = observation, theory building from observation, implementations of the occurring patterns, which are law like in nature, testing with pilot projects, getting feed back and then going for commerical explitation.
Fantasies, festishes and fashion are all tied in symbols, gestures, guttals, body laguages, dream per talks and much more based on situations and contexts and contents of a typical culture. For example, in cultures sex sells and in others they don’t. In India sex sells without a film content that has no kissing scene. In others like Italian films they shoe shoe fetishes that is symbolised as women wearinh high heels semiotically equals to a fantasy and based on shoe high hill festish of a women’s come out of sex being “yes” “yes” and more “yes”. What do you think?
Hi…
Well Critics are always welcomed if they do it honestly. But these days some section of ppl buy critics and make them write what they excactly want for their commercial and personal benefit. I liked Mere Khwabo mai jo aaye..Had i gone with the critics i would have never seen the movie..It happened with so many movies..
Best OF Luck for your bright future